Imagine that your logo is not only beautiful and striking but also perfectly reflects the character of your business and its unique personality. It tells customers that your company is trustworthy. It is a confirmation of the high quality of your products and services. The unique design helps you stand out from the competition and strongly impacts your audience, positioning your brand effectively in the market. But the logo is just one element of your visual identity.
I will conduct a thorough analysis of your business, familiarise myself with the industry, and review your competition. All to identify the visual differentiators of your brand.
I will help you define brand’s essence, values, personality, unique selling points, and target audience personas. These strategic foundations guide every design decision and ensure your brand communicates consistently and effectively.
I review your current visual identity, messaging, and touch points to see what works, what can be improved, and how to align everything with your brand strategy.
I will create a beautiful and functional color palette for your brand, ensuring that your graphics always look great.
I will develop a set of fonts that will become an integral part of your brand identity. Your materials will become cohesive and readable.
You will receive a set of unique symbols that you will proudly present to your clients. With various options, they will flexibly adapt to the available space.
I will design a custom repeating pattern for your brand. It's a great decoration for all kinds of promotional materials.
I will create a unique set of vector decorations, images, stamps, stickers, and backgrounds for you. Creating graphics has never been easier.
I will make sure your brand presents itself professionally. High-quality promotional materials will help with that. I can also design packaging and product labels for you.
I will design the graphic layout in the appropriate dimensions for the platform of your choice. I will create post and story templates to make your social media communication easy and enjoyable.
Which company today doesn't need its own place online? I will design a beautiful and functional website for you, then implement it and help set up the necessary automations.
I will create a document for you containing all the key guidelines of your new visual identity. It will serve as your support on the path to consistency in case of any doubts.
For personal brands and small businesses that do not need a logo, but want to look professional, consistent, and visually refined — without the usual design chaos.
This package is for you if:
– You don’t need a logo design
– You already have a brand or business, but your visual presence needs structure and consistency
– You want your brand to look polished and professional, without investing in a full visual identity system
What’s included in the package:
Foundational brand strategy analysis
Brand colour palette: A set of colours perfectly matched to your brand and tested for real-world use. The palette includes primary, secondary, and accent colours.
Brand typography: A curated selection of fonts that reflect your brand’s personality. The set includes: headline font, body text font and decorative/accent font.
Brand assets - 2 additional graphic elements that convey your brand’s character. You can select from: vector illustrations, collage, icon set, image style & presentation guidelines, background/texture set, patterns, stickers, stamps, and more.
Visual mockups - a set of mockups showing your refreshed visual identity in real-life context.
Brand Guidelines Sheet - a clear, one–page document summarising your new visual identity.
Brand implementation support - a 30-minute strategic consultation to help you confidently introduce your new visual style across your brand touchpoints.
What you gain:
• A clear, strategy-based visual direction for your brand
• A cohesive and elevated look that immediately strengthens your brand’s professionalism and recognition
• The option to expand your identity later with additional elements such as social media visuals, printed materials or a website
For businesses that want to build a strong, recognisable brand identity based on a unique logo and a polished, professional visual presence.
This package is for you if:
– You need a distinctive, custom logo that truly reflects the character of your brand
– You want your brand to stand out clearly from competitors
– You are looking for a complete visual identity, but you don’t yet need an extended system of branded graphic assets
What’s included in the package:
Foundational brand strategy analysis
Logo suite, including:
• primary logo
• alternative logo
• circular/badge logo
• logo with tagline
• favicon
Files in.png .jpg .pdf .eps .svg formats
Brand colour palette: A set of colours perfectly matched to your brand and tested for real-world use. The palette includes primary, secondary, and accent colours.
Brand typography: A curated selection of fonts that reflect your brand’s personality. The set includes: headline font, body text font and decorative/accent font.
Brand assets - 3 additional graphic elements that convey your brand’s character. You can select from: vector illustrations, collage, icon set, image style & presentation guidelines, background/texture set, patterns, stickers, stamps, and more.
Visual mockups - a set of realistic mockups showcasing your new logo and visual identity in context.
Brand Guidelines Sheet - a clear, one–page document summarising your new visual identity.
Brand implementation support -includes a 1-hour strategic consultation to help you apply your identity effectively and plan next steps.
What you gain:
• A strong, distinctive brand presence built on a unique, custom-designed logo
• A cohesive visual identity that elevates your brand’s perceived value and professionalism
• The flexibility to expand your identity with additional elements such as social media design, printed materials or a website
For brands that want to build a complete, distinctive visual system and a premium identity applied consistently across every touchpoint.
This package is for you if:
– you need not just a logo, but a complete visual system that will effectively build your brand image
– you want to fully leverage the power of branding for your business goals
– you require a comprehensive solution with premium-level service
What’s included in the package:
In-depth brand strategy analysis
Logo suite, including:
• primary logo
• alternative logo
• circular/badge logo
• logo with tagline
• favicon
Files in .png .jpg .pdf .eps .svg formats
Brand colour system: A set of colours perfectly suited for your brand and practical use — includes primary, secondary, and accent colours, recommended usage per colour, suggested percentages, and allowed/prohibited colour combinations.
Typography system: Selection of fonts reflecting your brand character — includes heading, body, and decorative/accent fonts, hierarchy and proportions, recommended sizes, spacing, kerning, and suggested font pairings.
Brand assets - a comprehensive set of additional graphics conveying your brand character, such as vector illustrations, collages, patterns, icon sets, presentation and photo style, backgrounds/textures, stickers, stamps, etc.
Layout grid - basic composition grid, layout variations, recommendations for element proportions and scaling rules
Visual mockups - a complete set demonstrating your entire brand identity in use
Brand Guidelines Book - a multi-page document detailing your new visual identity and strategic guidelines
Brand implementation support -includes a 1-hour strategic consultation to help you apply your identity effectively and plan next steps + recommendations report
What you gain:
• A deep analysis of your business and competitors and the opportunity to rethink the foundation of your business. Defining the key values, brand personality, target audience, and tone of communication
• A complete premium brand identity system that makes your brand stand out in the market
• A tool for consciously building your brand across all channels
• A thoughtful visual style that supports your brand positioning and communication
• The possibility to expand the package with additional brand elements, such as social media visuals, printed materials, or a website
I work through a clear, well-structured process that lets you stay focused on your business while I develop a premium, cohesive identity. You get simple feedback steps, clear approvals, and full transparency at every stage — all designed to save your time and keep the work smooth and stress-free.
Please fill out a short contact form. I only ask about the most essential matters to quickly understand your situation and current needs.
After determining exactly what you need, I will send you an offer with a price proposal. If you accept my offer, we will sign a cooperation agreement. I will also ask you to make a deposit. This way, I will be sure that you are committed to the collaboration, and you will reserve a spot in my calendar.
You can begin with an optional introductory call, where we briefly discuss your business and objectives. Then you complete a detailed brief about your brand, goals, audience, and style.
I meticulously analyse your business, examining your competition and getting to know the industry you operate in. I seek inspiration and gather information to inform key design decisions. The depth and scope of this strategic analysis depends on the package you choose.
I present the basic concept of your new visual identity, including my idea for your brand and how it will achieve your defined goals. This includes a moodboard showcasing colours, typography, textures, and visual elements that capture the intended style and feel. You review it and decide whether we move forward in this direction or explore a different approach.
If you approve the concept, I won't be in touch for a while because I'll be busy designing your visual identity. I'll come back to you with specific projects. A concise presentation will help you make a decision and choose the best one.
I'll make as many changes as necessary. Your 100% satisfaction is important to me. The project must be perfect!"
In the end, I'll send you a package with all the files you'll ever need, both for printing and for online use. You will get also mockups and visualisations showing your brand in real-life applications. A Brand Guidelines Sheet or Book is provided, describing all elements of your identity. But don't worry, it's not the end of our collaboration. If you need further graphic support, you can count on me!
About a month after your new identity is launched, we check in — either through an asynchronous video update or a short call, whichever you prefer. I review how your brand is working in real life, point out what’s performing well, spot areas to improve, and suggest next steps. If you need extra elements to grow your brand, we can add them at this stage.
As your brand continues to grow, I can support you along the way. In further collaboration, I help implement your identity across social media and online communication, create promotional and print materials, and design and execute a cohesive website. This ensures a consistent, premium brand image and allows you to fully leverage the potential of your branding.
I don't want to waste time on temporary solutions. From the beginning, I want to attract customers who respect my time and appreciate my professionalism. I need a visual identity that will help me build a strong and recognisable brand.
My current branding isn't attracting the perfect clients I want. It’s more of a collection of random colours and graphics that don’t feel cohesive. At the beginning, I didn’t have the resources to invest in a professional identity and tried to do it myself—but the process was time-consuming and frustrating. I need guidance that makes the whole thing straightforward and efficient.
See how I’ve helped other small brands.
My portfolio
